About Dr Mona Chung

Dr Mona Chung is a bi-cultural business expert in doing business with Chinese. She specialises in cross-cultural negotiations. She addresses the major issues – overcomes the cultural gap between Westerners and Chinese in commerce and education.

Dr Chung specialises in strategic planning, management and marketing practice for international organisations with the understanding of the culture of Chinese market first and vice versa. In the past decade, there are more Chinese companies failed their investment activities in the Western countries such as Australia due to lack of cultural understanding in Australia. As a bi-cultural consultant she short-circuits processes and produce results that increase efficiency by between 70% and 50%.

Dr Chung is on the executive board of the Victoria branch of the Australia China Business Council. Being highly experienced in large number of industries and a frequent visitor to China, Dr Chung is a guest speaker at many public forums and author of a list of over 90 publications in cross-cultural business studies.