About Cross Culture International

Cross Culture International (CCI) is a cross-cultural consulting firm for Western businesses dealing with Chinese and Chinese firms venturing into overseas markets such as Australia. At CCI we recognise that cultural barriers cause more serious difficulties than any other problems in cross-border transactions. As bi-cultural people, we effectively assist businesses to be successful in China and for Chinese investments to be successful overseas. We produce the best results in the shortest time possible.

We specialise in cross-cultural negotiations, communication, dispute mediation, training, strategic planning, management, marketing, etc. We facilitate market entries such as mergers and acquisitions, joint ventures, and alliances. We advise clients on culturally suited strategies and operational plans.